Info cards are the most versatile type of communication you can send via the mobile app. Info cards can be used to send exclusive content, noteworthy news, offers and more.
Info cards must contain a headline and can include any combination of the following: secondary text, an image, a web or phone number link or a deep link into the app. Fans can tap on an info card to see an expanded view of the image and any overflow text. If the card includes a link, fans will see a customizable call to action at the bottom of the card to take them to the link.
How to Create an Info Card
Click the + New Comm button. Name your communication so you’ll be able to identify it later, then select the Info Card tile.
Design your content
Select the audience you want this communication to go to.
By default, All Mobile Users will be selected. This includes all fans who’ve downloaded and registered for your mobile app.
To send the communication to a different audience, click the Edit button and choose a different audience.
Add an image or video to your communication
Your image or video will be saved in its original dimensions, whether it’s wide, tall or square. In the app, your image or video will take up the full width of the screen, and the height will automatically adjust. Fans can also tap on the image to see it in full-screen mode.
To adjust the crop of your image, click on the pencil icon next to the image thumbnail:
Add a headline and any other text you want in the description field.
You can include an optional link that fans will go to when they tap on the bottom of the card.
Choose a link type. You can link to a web page, a different page in the app or to a phone number.
Add a call-to-action. This will be the button the fan clicks on to go to the link.
Paste the url (or choose the app page you want to link to). You must include the https:// or http:// protocol in the url.
You can promote the card with a push notification that pops up as an alert on the phone. Add a catchy notification that fans will see in their alerts. 💡 Tip: Emojis are encouraged here 👀
You can add a sponsor bar to the card. You will need to create the sponsor asset on the Sponsors page before you can add it to your info card. Include a message that will appear next to the asset image.
When you’re satisfied with your content, click Review in the bottom right.
💡Tip: Click Save & exit to save your card as a draft and continue editing it later.
Select a send date for your card. You can either choose a specific day and time or send it immediately.
By default, your info card will never expire, meaning it will remain on the fan’s home feed indefinitely. If your card is event-specific or time-sensitive, you can select a specific day and time for it to expire (disappear from the app).
Trigger by location: This option is available if you are sending your communication to a specific audience (not all mobile users) and have a geofence configured for your app. When you toggle this option on, you can choose a location to send it to and if fans are inside or outside of that location.
Campaign and sponsor tags: You can add tags for the campaign or sponsor this communication belongs with. These tags become filters in your communications list.
When you’re ready to send or schedule your card, click the Send or Schedule button in the bottom right. Your card will be sent to your chosen audience at the time you’ve selected, and you’ll be able to see engagement metrics in your communications list.